SEO Expert (search engine optimization) creates content with an approach for migrating marketing approaches. You need to make sure that the content responds to both the user and the search engine.
If you have SEO on your mind and are looking for an SEO professional then it is important to ensure that you get the correct solution, the first time. You may also gather more details about the company from ("Contact Us") section on their website.
Image Source: Google
Like any service inquiry, you should communicate clearly what you need and ensure that you understand what services are being offered, and what the expected results are going to be for the price.
To rank on the first page of the Google search results is much better: it is very clear and can form an excellent objective for the SEO work about to be undertaken.
But you need to be careful here too: if your potential SEO professional starts making guarantees about Google rankings, then that is not good. Google itself states that no one can guarantee rankings in the Google search results.
Identifying the keywords for which you want your website to rank in the Google search results is essential and this list should be agreed upon by both parties.
In addition to this, there are several technical aspects about your website that make your website more "friendly" to Google, and easier for your SEO supplier to optimize. An effective SEO solution is one where the SEO supplier and the client work together.